9 days old

SR MARKETING MANAGER HDC

Houston, TX 77024
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JobTitle: SR MARKETING MANAGER HDC
Job ID: 368191_en-us
Salary Range: 0.0- 0.0
Job Category: Marketing
Employment type: Full Time

Position Description:
POSITION PURPOSE
Global Custom Commerce is hiring for a: Sr Manager of Marketing to develop long and short term marketing strategies, as well as be a hands-on leader in driving tactical execution for online and offline marketing channels under a portfolio of brands. This role will also mentor a diverse team of marketers that focus on campaign creation, creative assets, and brand development for full-funnel multi-platform marketing execution. This position will be responsible for staying current with new advances in media trends, the competitive landscape, and vendor capabilities. The Sr. Manager of Marketing reports to the Director of Marketing and helps to leverage knowledge and drive media innovation, thought leadership, and best practice sharing throughout the organization.

MAJOR TASKS, RESPONSIBILITIES AND KEY ACCOUNTABILITIES
25% Create execute, and present multichannel integrated marketing plans based on financial goals, customer mindset, and competitive analysis. Channels include: Catalog, Web (includes Mobile/Tablet), Email, Print, Retail, Inserts, and PR.
25% Manage small marketing team responsible for planning, tactical execution, generating creative briefs and collateral requests. Provide circulation planning/support for catalog mailings. Work very closely with the creative, web production, as well as, paid marketing team responsible for PPC, organic, and affiliate marketing efforts.
20% Work with Sr. leadership to develop business strategies; drive new programs/initiatives to support sales goals, and identify new consumer markets; and support brand in Home Depot stores.
10% Assess performance and analyze campaign and marketing channel results and KPIs to determine effectiveness of marketing efforts and drive marketing decisions.
10% Manage advertising spend and budget.
10% Develop and maintain strong relationships with merchants, key vendors, and other internal teams.
NATURE AND SCOPE
Position reports to Director Creative and Marketing
Number of Direct Reports is 6.
ENVIRONMENTAL JOB REQUIREMENTS
Environment:
Located in a comfortable indoor area. Any unpleasant condition
Travel:
Typically requires overnight travel less than 10% of the time.
Additional Environmental Job Requirements:

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Jobs Rated Reports for Marketing Manager

Posted: 2021-01-11 Expires: 2021-02-10

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SR MARKETING MANAGER HDC

Home Depot, Inc.
Houston, TX 77024

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