27 days old

Senior Associate - Customer Marketing, Consumer Markets

New York, NY 10017

A career in our Customer Marketing practice, within Customer Consulting services, will provide you with the opportunity to help our clients design customer strategies that address the customers? underlying needs and desired outcomes. We help build bridges between digital and analogy mediums, delivering personal and contextual experiences powered by technology and analytics, and driving the total experience by engaging the customer, product, partner, and employee experiences.Our team helps clients take advantage of the most important digital trends and tools to integrate sales, service, and operations in a way that leads to measurable business results. As part of our team, you?ll help clients develop marketing strategies and operating models, portfolio and brand management, and improve their channel strategies.

To really stand out and make us fit for the future in a constantly changing world, each and every one of us at PwC needs to be an authentic and inclusive leader, at all grades/levels and in all lines of service. To help us achieve this we have the PwC Professional; our global leadership development framework. It gives us a single set of expectations across our lines, geographies and career paths, and provides transparency on the skills we need as individuals to be successful and progress in our careers, now and in the future.

As a Senior Associate, you'll work as part of a team of problem solvers, helping to solve complex business issues from strategy to execution. PwC Professional skills and responsibilities for this management level include but are not limited to:

  • Use feedback and reflection to develop self awareness, personal strengths and address development areas.
  • Delegate to others to provide stretch opportunities and coach to help deliver results.
  • Develop new ideas and propose innovative solutions to problems.
  • Use a broad range of tools and techniques to extract insights from from current trends in business area.
  • Review your work and that of others for quality, accuracy and relevance.
  • Share relevant thought leadership.
  • Use straightforward communication, in a structured way, when influencing others.
  • Able to read situations and modify behavior to build quality, diverse relationships.
  • Uphold the firm's code of ethics and business conduct.

Job Requirements and Preferences:

Basic Qualifications:

Minimum Degree Required:
Bachelor Degree

Minimum Years of Experience:
4 year(s)

Required Knowledge and Skills:

Demonstrates a thorough level of abilities with, and/or a proven record of success as both an individual contributor and team member, identifying and addressing the client's needs including:

  • Providing strategic thinking, leadership and solution development across strategy and technology including: Analytics, Personalization, Campaign Management,?Customer Data Platforms, DMP, Ad Technology, Testing and Optimization, and e-Commerce;
  • Demonstrating specialization in designing and implementing digital marketing strategies and technologies that deliver on customer?s business and functional goals;
  • Demonstrating ability to assess and evaluate the current offerings within the marketing technology landscape, providing POVs on the current state of the marketing place;
  • Demonstrating specialization and confidence to engage with business and technology leaders to understand strategy, articulate solution options, evaluate trade-offs and influence key decisions;
  • Demonstrating strategic vision to develop and position PwC and yourself as a thought leader in the Marketing & Martech space; and,
  • Demonstrating proven and demonstrated current knowledge in emerging technologies and industry market trends.

Preferred Qualifications:

Preferred Knowledge/Skills:

Demonstrates thorough abilities and/or a proven record of success as a team leader, including:

  • Demonstrating proven experience in creating and executing digital marketing strategies and campaign;
  • Demonstrating understanding of the marketing technology landscape and experience with relevant digital marketing technologies (personalization, ecommerce, data platforms, analytics, data onboarding;
  • Demonstrating significant experience with ad technology (ad servers, DMPs, DSPs, cross device measurement);
  • Having experience developing and managing digital marketing strategies and data driven marketing campaigns at either an agency or brand;
  • Demonstrating ability to think strategically about business, marketing and technical challenges;
  • Having broad project management skills including the ability to prioritize, sequence, execute and deliver projects on time and on budget; and,
  • Demonstrating established presentation and communication skills.

All qualified applicants will receive consideration for employment at PwC without regard to race; creed; color; religion; national origin; sex; age; disability; sexual orientation; gender identity or expression; genetic predisposition or carrier status; veteran, marital, or citizenship status; or any other status protected by law. PwC is proud to be an affirmative action and equal opportunity employer.


Posted: 2020-03-02 Expires: 2020-04-02

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Senior Associate - Customer Marketing, Consumer Markets

New York, NY 10017

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