17 days old

Paid Media Analyst

Atlanta, GA 30308
JobTitle: Paid Media Analyst
Job ID: 351541_en-us
Salary Range: 0.0- 0.0
Job Category: Marketing / Advertising
Employment type: Full Time

Position Description:
POSITION PURPOSE
The Talent Acquisition Marketing and Programs Paid Media Analyst will be responsible for developing and supporting the paid media strategy for their key business partners. This position will be responsible for understanding and analyzing key drivers of staffing and paid media performance. This position will review various forms of data in Excel and Tableau to determine trends and make recommendations to agency when improvements are needed. This position will create monthly reporting and dashboards that will be useful when creating employment marketing strategies. 

The ideal candidate will have strong organizational and interpersonal skills, be proactive with a natural curiosity for data and trends, comfortable responding to urgent requests and working within ambiguity and complexity. Additionally, success in this role will require comfort working with multiple internal and external partners on tight deadlines and a commitment to service.

MAJOR TASKS, RESPONSIBILITIES AND KEY ACCOUNTABILITIES
  • Filter, analyze, and categorize large volumes of data using Microsoft Excel to determine exceptions and trends in employment marketing reports
  • Discuss information learned with Project Leaders in order to help them build a strategy or adjust marketing tactics for a particular business unit
  • Work with different business partners to determine other information available to help the TA Marketing and Programs team create end-to-end staffing solutions (eg. the data that other departments currently have that could help TA Marketing find the right quality of candidates)
  • Create pivot tables and pivot charts to communicate findings to interested business partners
  • Review usage reports and make recommendations on which tools are being used
  • Work with Sr. Manager, Managers, and Project Leaders on any additional reporting needs, as needed
    NATURE AND SCOPE
    • Position Reports to Sr Manager, Talent Acquisition Marketing and Programs
      ENVIRONMENTAL JOB REQUIREMENTS
      Environment:
      Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
      Travel:
      Typically requires overnight travel less than 10% of the time.

Posted: 2020-03-16 Expires: 2020-04-15

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